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  • Can I send Warranty Repairs via Focalpoint
    Absolutely Yes, Focalpoint has developed its own in-house solution for dealing with repairs (warranty or not) that is fast and efficient, and we will keep you updated at all stages of your warranty as it progresses. If you wish, you can deal directly with your product's manufacturer or distributor or let us handle all the heavy lifting involved with your equipment. Please be aware that a handling fee to cover postage/packing/insurance might be applicable depending on the equipment. You would need to cover these items yourself if dealing directly as most suppliers do not cover shipping to them. If you have a Focalpoint Warranty Plan, you might be eligible for a reduction or exemption from this charge depending on the level of your plan. You can take a look at our plans by clicking the button below.
  • Can the notifications on the website be turned off?
    Absolutely Yes! Our website is very interactive and lots of information has to be conveyed whilst keeping the website clean and easy to navigate. In order to do this, we use popups in information notifications. Many notifications can be controlled from the member's profile (you have to be a member and logged in to do this) just head to 👉settings 👉Notifications and set the ones you want. Each of the popup notifications that we use has an "X" in either the top right or top left corner, all you have to do is hit the 👉 X by clicking on the X the popup/notification will be disabled for your visit. NB: if you refresh the page or leave the website and then return later, the pop-ups may need to be canceled again. Your member settings for notifications will be preserved for each visit. Kind Regards Focalpoint 🦅
  • Do I need to become a site member to view the products?
    You can browse any products that we have listed in our webshop, however once you start the checkout process you may be required to login. Our web shop is quick & easy to use and offers a great user experience, however the down side to that is that web bots & fraudsters try to take advantage of a non login process. As a small family business this would be distracting and possibly very costly! ultimatly damaging to our business. A simple login with an email & password of your choice not only helps us defeat the bots and fraudsters but ensures you of a great user experience. All data protection and GDPR requirements are followed for your peace of mind. The Focalpoint Team.
  • How do Focalpoint Rewards work, and how can I earn them?
    At Focalpoint Optics, earning rewards through our Focalpoint Rewards program is straightforward and designed to benefit our loyal customers. When you purchase from Focalpoint, leave a service review, write a blog about your experience, or leave a product review, you will earn Focalpoints. These Focalpoints are added directly to your Rewards Wallet. We've streamlined our advertising efforts by reducing glossy magazine promotions, allowing us to focus more on enhancing the services we provide both online and in our showroom. This shift also enables us to offer a more rewarding experience for our customers. By participating in our community and providing feedback, you not only help us improve but also earn valuable points that can be used towards future purchases. Join our community today and take advantage of the excellent unbiased advice, choice, and value we're known for, since 1982! #teamfocalpoint
  • What are the New Instant Brand Savers?
    Instant Brand Savers are how we keep on top of market prices and are intended for our members to ensure we always give the best value. With over a thousand products to monitor it is not practical to maintain individual pricing across all products we supply. So we have introduced Instant Savers & Instant Rewards. All you have to do is ensure you are logged in and when you choose one you will be prompted to fill out a few minimal details to allows us to verify you are a member and we will then send you a unique one use code to allow you to receive a discount or reward for the product you want to purchase. This enables us to ensure we get the very best value directly to our members without having to constantly adjust our pricing. You can still request a Price Match if our normally discounted price and Instant Savers/Rewards don't match or better an offer you have seen, but we believe this approach make things so much simpler for you the customer. Its quick and easy, you can request additional rewards should you wis to make more than one purchase and as an added bonus all purchase still qualify for Focalpoints. 😉 By applying the Instant Saver across a Brand rather than a specific product or products you are sure to get the right product at the best price. If you experience any difficulties simply reach out to the Focalpoint Team who will be happy to assist you.
  • Can I gift my Focalpoint Rewards?
    No, Unfortunately, this facility was withdrawn by the Wix platform in Early 2024.
  • Standard Returns Policy (some terms are in addition to your legal rights)
    Our returns policy for items purchased from us and then returned as unwanted (not faulty) is as follows. For items to be returned, you must contact us within 7 days of receipt and obtain a return authorisation. Provided the item is unused, in its original packaging and accompanied by a valid proof of purchase within 7 days an exchange or refund will be offered, for any returns outside of the 7 days and up to 21 days we may offer an exchange or a gift voucher at our discretion. This does not affect your statutory rights for faulty goods. If you have concerns with the quality of a product purchased from us then please contact us as soon as possible with full details of your concern. Once returned and approved any refund amount will be issued to the original payment method/card, usually within 3-5 working days (but no longer than 14 days). You cannot return Clothing unless it was purchased online and found to be faulty/damaged on arrival. Items purchased via eBay or Amazon must be returned in line with each platforms returns procedures. Please note that, unless faulty, personalised items cannot be returned. If you have an issue with the quality of a personalised item purchased from us, please contact us as soon as possible. Christmas Returns Policy. To help you shop with confidence in the festive season, our Christmas returns policy is valid between 12th December and 22nd December 2021. Any purchases made online or in-store between these dates can be returned up until 21st January 2022. For purchases made before or after these dates (12/12-22/12), our normal refund policy applies. Please be aware that Optics and the accessories that support them are specialist precision instruments and once opened and used they are deemed to be used and a restocking charge may apply at 20% of the purchase price. Therefore please do not use them outdoors or attach straps, rain guards objective covers etc until you are certain you wish to keep them. Under normal circumstances when customers purchase from Focalpoint all equipment is checked for obvious defects. Over-the-phone orders or online orders have a small window of opportunity (7 Days) to be examined and tested due to purchasing "sight unseen" however this return window is small due to the nature of the product. 7 Days! We sometimes agree to refund an item outside this window at our discretion in certain circumstances. Any item purchased "sight unseen" and then returned for a refund will be checked thoroughly before a refund is issued and you will be responsible for its safe return in "new condition". Please ensure you package the item suitably and send insured & signed for to avoid any delivery issues. Please note we will only consider items for refund beyond 7 days of purchase if they are found to be faulty and only after they have been inspected and tested to determine any fault . Please ensure you contact us before returning any item so we can troubleshoot any issues, many apparent faults can simply be due to unfamiliarity with a new product. If an item is returned without approval, we may refuse to accept it and you will be liable for any cost incurred in respect of its delivery. Even if we take delivery of an item this does not constitute acceptance of any liability or intent to issue a full or partial refund. Focalpoint will offer perfectly saleable items returned for reasons other than faulty as "Open Box Bargains" from time to time. Your statutory rights are not affected by our Returns Policy. Any return once authorised will be sent to Focalpoint C/O Towieburn Cottage AB55 5JA. PLEASE do not send to any other address! Please use our On-Line RETURNS FORM
  • Are Focalpoint Products UK Warranted Products
    Yes, All our products are sourced from the official Manufacturers or the Authorised (for the sale of goods in to the UK) suppliers. We do not Grey Import goods outside of the official channel and all products carry the full official UK Warranties. We also offer additional benefits to the standard product warranty for our customers and members.
  • Why choose an 8x Binocular over a 10x?
    Focalpoint Optics Guide – Choosing 8x or 10x Binoculars. “Find Your Focus: The Smart Way to Choose Between 8x and 10x Binoculars” A practical guide to making the right choice for your eyes, your hobbies, and your adventures. Welcome to the Focalpoint Optics Binocular Guide So, you're torn between 8x and 10x binoculars? You're not alone. It's one of the most common questions we get at Focalpoint — and for good reason. These two magnifications are the go-to choices for birders, nature lovers, sports fans, and outdoor explorers of all stripes. This guide is here to help you make a confident decision — with side-by-side comparisons, tips, real-world examples, and recommendations straight from our shelves. No jargon, no fluff — just practical advice with a bit of Focalpoint flair. What Do 8x and 10x Actually Mean? • 8x means the subject appears 8 times closer than with the naked eye. • 10x means the subject appears 10 times closer — great for pulling in distant detail, but a little more prone to hand shake and narrower in field of view. In short: 8x is your trusty all-rounder, while 10x is your long-distance expert. 8x vs 10x – The Pros & Cons 8x Binoculars: - Easier to hold steady - Wider field of view - Brighter in low light - Ideal for woodland birding, walking, general use 10x Binoculars: - Higher detail at distance - Narrower field of view - Slightly dimmer in low light - Ideal for long-range birding, safari, distant subjects Choosing Based on What You Do • Woodland Birdwatching: 8x • Open Wetlands/Coastlines: 10x • Safari or Wildlife Watching: 10x • Walking & General Nature Use: 8x • Basic Stargazing: 10x with tripod Hints & Tips from the Field - Shaky hands? Stick with 8x — it’s steadier. - Glasses wearers: aim for 15mm+ eye relief. - Compact needs? Try 8x25 or 10x25. - Don’t focus only on magnification — image quality and comfort matter just as much. - Always try before you buy — your eyes are the final judge! Quick Glossary - Field of View: How wide an area you can see. - Exit Pupil: Affects how bright the image appears. - Eye Relief: Comfort level if you wear specs. - Prism Type: Roof or Porro — affects design and feel, not necessarily quality. Focalpoint Recommends: Top 8x & 10x Binoculars 8x Binoculars: - Celestron TrailSeeker 8x42 - Vortex Diamondback HD 8x32 10x Binoculars: - Celestron TrailSeeker 10x42 - Vortex Diamondback HD 10x50 Contact Details Focalpoint Optics Ltd info@focalpointopticsltd.co.uk +44 (0)1925 730399 focalpointopticsltd.co.uk
  • Focalpoint Commission Sales
    Focalpoint is happy to sell your equipment via its showroom and website on a commission basis. (We also consider part exchange of equipment) We have a busy website and quality used equipment is in high demand. We operate an easy to undrerstand commission structure as follows. All equipment will be sold at an agreed price and you will receive 75% of the selling price. Focalpoint will cover all selling costs and any tax (VAT etc) on the whole sale from its commission. If you are purchasing new equipment from Focalpoint and wish us to sell your old equipment on commission then you will receive 85% of the selling price. Focalpoint will cover all selling costs and any tax (VAT etc) on the whole sale from its commission. All of the above will apply in the absence of any other agreement in writing.
  • As a Supplier or Retailer can I offer products for sale on Focalpoint Market Place?
    Yes, please email our team on sales@focslpointopticsltd.com or call us on 01925 730399 for deatils.
  • Why purchase from Focalpoint
    We offer a great experience and outstanding service at Focalpoint, either in store or on-line via our website, we are a small family business serving birders and optics users for over 30 years and we know a thing or two about Optics, birding & service. At Focalpoint , it’s no secret that we’re all about Optics. If you’ve shopped on our site before, you’ll know we care about the experience just as much. We believe actions speak louder than words, we show how much we care by the way we do things. Like it being safe and secure to buy from in store and on-line. Or the fact that you can do so knowing that if you have a query, you’ll only have to pick up the phone to have it dealt with quickly and without fuss by a real person. We offer a simple and straightforward returns service, because we want you to be happy with your purchase and we understand you may change your mind. What’s more, we like to offer some extras on the site for you to get your teeth into. Check out our blog for exclusive updates and the latest Focalpoint news, or get inspired by the latrest equipment in our Brand pages. If you enjoy the hobby of birding, why not subscribe to our newsletter and you’ll get first access to our great offers sent straight to your inbox or simply down load the app and have us right on your smartphone! Your support and recommendation to others is appreciated and we look forward to serving you for years to come. The Focalpoint Team.
  • What makes Focalpoint Optics stand out from other optics suppliers when it comes to purchasing optical equipment?
    Focalpoint Optics has been a trusted name in the optical equipment industry for over 40 years, offering outstanding service and exceptional value to our customers. Our long-standing reputation has been built on providing excellent, unbiased advice, top-notch selection, and next-level service. Many customers return time and again and often recommend Focalpoint to friends and family who are in need of high-quality optical equipment. We understand that the way customers research and purchase new equipment has evolved, and we've continuously adapted to meet these changes. With our user-friendly online store, robust product information, and active social community, we make it easier than ever for you to find the perfect optics for birding or other hobbies. Join our community and experience why Focalpoint Optics is the UK's premier birding outlet since 1982. Let's get social and connect as we continue to provide the best in optical gear and advice.
  • Will Focalpoint Price Match
    Yes 👍🏻 Focalpoint offers a wide range of products via its website, showroom & mail order. We Never GREY IMPORT goods or cut corners and always go the extra mile to give great service and value. We always try to balance the need to cover our overheads and re-invest in new products and services with the need to offer our customers the best possible value. We believe all our equipment offers great value and is competitive. Equipment is never priced above the manufacturer's suggested/recommended or minimum advertised price. Should you see the same product or products offered at better value please use our Price Match form or call us on 01925 730399 to request a Price Match. Provided the product is genuine, available and like for like (Eg New) we will match or beat it provided it is not below our cost price. In some instances Focalpoints will be issued to the value of the difference between the Focalpoint Price and the requested Price Match price, to be used to purchase additional items ensuring you always receive the best value. We do not pledge to match Grey Imports, eBay or Amazon prices or companies outside of the UK! (We will always consider them at our discretion). Please be aware that products sometimes appear on large "Box Shifter" websites and could be resellers from far-flung countries hiding behind the box shifter's name to fool you into buying from them, this is as bad if not worse than GREY IMPORTS. Also from time to time, some retailers go out of business and stock is sold off! (for example Toys R Us). In these circumstances, it may not be possible for us to price-match a product. Please don't be afraid to ask us to price check or match any product we sell. Please be aware that should a price match be agreed upon, Focalpoints and Rewards may be reduced or unavailable If your claim is retrospective. In those circumstances, Focalpoints and Rewards will be taken into account when Focalpoint makes a refund for the difference in your original purchase against the price match claim price. Retrospective claims must be made within 7 days of purchase to qualify for consideration of a price match. Your consumer rights are not affected by these terms and conditions. The Focalpoint Team.
  • What is Focalpoint Optics' Price Pledge and how does it benefit customers?
    At Focalpoint Optics, we take pride in offering our customers the best value and service in the market. Our Price Pledge is a testament to our commitment to fairness and customer satisfaction. We never engage in grey importing of products, ensuring that every item we sell is authorized and backed by a full manufacturer's warranty. This means you can always trust the quality and authenticity of your purchase from us. We understand the importance of balancing competitive pricing with the need to cover our overheads and reinvest in new products and services. That's why our Price Pledge guarantees that you receive excellent value without compromising on quality or service. Whether you shop via our website, visit our showroom, or place an order by mail, we strive to provide unbeatable service and value for all your birding and optical needs. By choosing Focalpoint Optics, you're not only getting great products at fair prices, but you're also supporting a business that reinvests in innovation and upholds high standards. This ensures that we continue to bring you the latest and best products, coupled with expert, unbiased advice and next-level customer service. Please keep in mind the following information: 7-Day grace period. Our price pledge does not end once you make a purchase. If you find the product you purchased being advertised by a reputable UK dealer within 7 days of your purchase at a lower price, we may, at our discretion, match the price retrospectively by issuing a credit or providing Focalpoints (value dependent). Please note that this pledge may not apply to prices advertised on Amazon, eBay, or other reseller platforms. Your consumer rights remain unaffected by these terms and conditions. The Focalpoint Team
  • What will happen to the Website when the Showroom closes.
    Once the showroom has closed and in the absence of a new owner coming forward to take over the running of the business. The owners intend to continue to operate the website for the benefit of customers. The web shop will continue to offer showroom demo models at discounted prices until stock runs out. Focalpoint will continue to offer advice and support to all customers for the foreseeable future. If you would be interested to take on the Focalpoint business please reach out to the owner Yvonne Longley.
  • Can I purchase using my Amazon Account
    Yes, Focalpoint is an official Amazon Seller on the Amazon.co.uk platform and an official Amazon Affiliate. Some products are not available to Focalpoint directly but can be purchased on Amazon either directly on amazon.co.uk and choosing Focalpoint as the vendor or through our Buy on Amazon link as an affiliate. (Focalpoint does not supply you directly but does receive a small commission from Amazon) Amazon Pay is not supported in the checkout at the moment but will be supported soon.
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